“The piece that started it all. I don’t know I do like how this piece brings the avant Garde style into the brand. Is it important for me? Yes. Does it look ridiculous? Heck yes.”

The NOWEAR Tape Zip-Up Hoodie turns an idea into a strong, wearable statement. Made from premium heavyweight cotton, it feels solid and comfortable, with a relaxed fit that holds its shape and moves naturally.

The front features a circular tape graphic split by the zipper, creating a subtle sense of tension and balance. On the back, the message “No money / no power / group” appears partially covered, as if held together. A quiet reflection on value, control, and unity.

Finished in deep black with a clean zip-up silhouette and ribbed details, this piece is minimal, thoughtful, and easy to wear. Designed to feel understated, but never empty.